Last updated: August 2026
Cookie Policy
This Cookie Policy explains how Dynamic Labs Ltd, trading as Groundwork (“Groundwork”, “we”, “us” or “our”), uses cookies and similar technologies when you visit our website.
It explains what these technologies are, why we use them and how you can control your preferences.
1. What are cookies?
Cookies are small files that are stored on your device when you visit a website. They can help websites function correctly, remember preferences and provide information about how visitors use the site.
Cookies may be:
Session cookies, which are deleted when you close your browser; or
Persistent cookies, which remain on your device for a set period or until you delete them.
Similar technologies, such as pixels or local storage, may perform comparable functions.
2. How we use cookies
Groundwork may use cookies and similar technologies to:
operate and secure our website;
remember your cookie preferences;
understand how visitors use the website;
improve website performance and user experience; and
measure the effectiveness of our marketing and campaigns.
We only use non-essential cookies where permitted and subject to the choices available through our cookie consent controls.
3. Types of cookies we use
Strictly necessary cookies
These cookies are required for the website to function correctly and cannot normally be disabled through our cookie preference controls.
They may be used for purposes such as website security, session management and remembering your cookie choices.
Analytics cookies
We may use analytics services, including Google Analytics, to help us understand how visitors interact with the Groundwork website.
These technologies may collect information such as:
pages visited;
time spent on the website;
general device and browser information;
referring websites or campaigns; and
interactions with website features.
We use this information to understand website performance and improve the Groundwork experience.
Where consent is required, analytics cookies will only be used after you have made the appropriate choice through our cookie controls.
Marketing cookies
We may use marketing or campaign-measurement technologies to understand whether our marketing activity is effective.
Where these technologies are used and consent is required, they will only be activated after you have given the appropriate permission.
We do not currently use the Groundwork website to deliver behavioural advertising based on your browsing activity across unrelated websites.
4. Third-party cookies
Some cookies or similar technologies may be provided by third-party services used on our website.
Where applicable, these third parties may process information in accordance with their own privacy and cookie policies.
The third-party services used on our website may change as Groundwork develops. Our cookie consent tool will provide information about the categories of cookies currently in use.
5. Managing your cookie preferences
When you first visit the Groundwork website, you may be presented with controls that allow you to accept or reject non-essential cookies.
You can change your preferences at any time through the Cookie Settings or equivalent control available on our website.
You can also manage or delete cookies through your browser settings. However, blocking certain cookies may affect how parts of the website operate.
6. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes to our website, the technologies we use, or applicable legal and regulatory requirements.
Any updated version will be published on this page with a revised “Last updated” date.
7. Contact us
If you have any questions about this Cookie Policy or how Groundwork uses cookies, please contact us.
Dynamic Labs Ltd trading as Groundwork
Company number: 16759203
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom
Email: nikos@groundworkapp.co.uk